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ALASTAIR DRYBURGH

The Strategist For Those Impatient To Do Great Things, and Frustrated With The Usual Methods

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Category: Blog

When To Break From The Herd, And When Not To

by Alastair DryburghPosted on25th January 2022Blog

A few years ago I interviewed the man who invented the graph database, the only significant advance in database technology in 40 years. We discussed…

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How Far Have You Adapted To The New World?

by Alastair DryburghPosted on16th February 2021Blog

If you are still in business, you have clearly reacted. You have probably started to respond, but have you reached the higher levels? The video…

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The “New Normal” Will Not Be Very Normal

by Alastair DryburghPosted on9th November 2020Blog

  Whatever “normal” means, I’m not sure we will be seeing a lot of it in the foreseeable future. One definition of normal is “that…

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This Is Not A Recession

by Alastair DryburghPosted on2nd November 2020Blog

WLTM people who remain determined to find the seeds of positive transformation in today’s chaos. Read this, and if makes sense to you, let’s talk.…

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It’s Time To Increase the Background Level of Weirdness

by Alastair DryburghPosted on22nd June 2020Blog

A few years ago, I spent quite a  lot of time speaking to Chief Executive groups. The results were mixed. Some groups really loved my…

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How to Set Priorities (without it ending in a fight)

by Alastair DryburghPosted on19th May 2020Blog

In a previous post, I talked about the principle that: “if you have three hours a day and three priorities, you will make good progress.…

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How to Sell to the Paralysed, Paranoid and Anxious

by Alastair DryburghPosted on30th April 20205th May 2020Blog

One of my clients ( a marketing consultancy) recently received an email from one of their biggest clients, a version of an email that a…

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Why It’s So Important – And So Powerful – To Focus

by Alastair DryburghPosted on28th April 2020Blog

When I worked as a crisis manager, my job was to be successful where others had just failed. I usually found that my predecessor –…

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How to Sell New Things

by Alastair DryburghPosted on19th February 2020Blog

I meet a lot of people who have brilliant new ideas to sell, and so many of them are frustrated. The video is a short…

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Change Management: Physics or Psychics?

by Alastair DryburghPosted on6th February 2020Blog

A lot change  management is framed, implicitly, as physics. There is resistance, which needs to be overcome. Applying force to the situation (urgency, fear of…

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What is a Theory For?

by Alastair DryburghPosted on6th February 20206th February 2020Blog

People use theories for two different purposes, one of which is much more helpful than  the other. The recent death of Clayton Christensen of The…

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What Do You Do When You Learn Something New?

by Alastair DryburghPosted on30th January 2020Blog

I used to do a lot of speaking to groups of Chief Executives. Results were quite mixed – I seemed to be a “Marmite” –…

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Actionless Action

by Alastair DryburghPosted on29th January 2020Blog

The time I should have been doing an MBA, I spent studying Taoist philosophy. It’s a maddening, fascinating collection of elliptically expressed ideas from a…

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Activity Rates

by Alastair DryburghPosted on29th January 2020Blog

In a conversation  recently I heard the words “activity rate.” This took me all the way back to a conversation I had in Madrid in…

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The Labours of Hercules: New Light on an Old Myth

by Alastair DryburghPosted on27th January 2020Blog

You know the story – Hercules was set twelve supposedly impossible tasks, with the reward of immortality if he achieved them. The fifth was to…

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The Strangeness of Sun Tzu

by Alastair DryburghPosted on27th January 202027th January 2020Blog

The name of Sun Tzu will be familiar to just about anyone who has studied business strategy. I know one business school academic who told…

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Very Creative Pricing

by Alastair DryburghPosted on3rd December 201927th January 2020Blog

Very often I find myself helping clients with pricing. It’s one of the biggest levers to raise profitability. Usually I’m showing them ways to raise…

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Very Advanced Problem Solving

by Alastair DryburghPosted on30th November 201927th January 2020Blog

Or, if you prefer, How to Be a Genius:

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Why You Need a Department of UnLearning and Development

by Alastair DryburghPosted on26th November 2019Blog

I meet many organisations who have a learning and development function, but never with an unlearning and development department. The unlearning department might be the…

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What’s Your Super Power? (It’s Probably Not What You Think)

by Alastair DryburghPosted on13th November 201913th November 2019Blog

Remember the story of King Arthur? At the start, he’s a nobody. A poor relation tolerated in a noble family, a lowly squire serving the…

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